Purerinsurer

Online Privacy Policy

Online privacy statement

Thank you for expressing your interest in our company, products and services by visiting our website.  At The Purer Insurer Insurance Group (“Purer Insurer,” “we,” “our,”) we are committed to protecting the privacy of the personal information that we collect or maintain. We have created this online privacy statement to explain how we protect the information that is shared with us through our website and online platforms. In addition to this online privacy statement, if you are a customer, please visit the privacy center on our website where we have posted our customer privacy policy, as well as any applicable state-specific privacy statements.

What does this online privacy statement apply to?

This online privacy statement applies to the information that users share with us through our website and online through online forums, applications that we offer and social media accounts that we control. It also applies to information that agents share with us online. 

Collection, use and tracking

What types of information does The Purer Insurer collect? 

As part of our business operations we collect information that identifies you, which is commonly referred to as personally identifiable information. This information may include, but is not limited to: name, address, phone number, email address, Social Security number, consumer reports, automobile and driver’s information or claims information. As part of our business operations, customer information is often shared with us securely online by our independent agents. 

In addition, we collect personal information that is provided to us by users of our website. This information may include username and password information, geographical location or zip code, information submitted by job applicants, and information contained in requests for additional information, publications, services or materials, among other things. For our commercial customers we also collect certain company information. The Purer Insurer also collects certain other information that your browser or device may provide to us when you visit our website. This information does not identify you as an individual. Please see below for more information on tracking and cookies.

How does The Purer Insurer use personal information? 

We collect personal information so that we may offer quality products and services. We use this information in our insurance business in order to provide rate quotes, insure our policyholders, service policies, communicate with our agents, renew coverage and process claims. We also use the information that you provide to us to enhance our delivery of products and services and to improve your experience on our website. For prospective employees, we use collected information to help match qualified candidates to opportunities within our organization.

We may use your contact information to respond to inquiries, provide you with information or deliver to you marketing or promotional materials. If we use automated dialing technology to place calls or texts to your mobile phone number, we will do so with your consent as required by applicable law. We do not purchase, sell, rent or share consent to opt-in to our mobile SMS or texting programs.

We may disclose non-public, personal information as required to conduct our business and as permitted or required by law. We may also share information with our insurance company affiliates or with third parties that assist us with our business. We also may share your information with regulatory or law enforcement agencies, reinsurers and others, as permitted or required by law. Our insurance companies may share information with their affiliates, but will not share information with non-affiliated third parties who would use the information to market products or services to you.

Are there links to any third-party websites on The Purer Insurer website?

Yes, in the interest of providing you with better service, information or resources, The Purer Insurer website may contain links to third-party websites. Since these websites are maintained by third parties, The Purer Insurer does not have any control over and is not responsible for the content or safety of any information that you transmit on a third-party website.

Does The Purer Insurer website engage in tracking through cookies, pixel tagging and other technologies? 

We, and the third parties we partner with, may track some of the web pages you visit through cookies, pixel tagging or other technologies. These technologies are intended to collect information about you to help us to monitor and analyze user activity on our site, to aid your website experience and make improvements to serve you better, and for marketing purposes. 
We currently do not process or respond to any web browser’s “do not track” signals or similar mechanisms that request us to take steps to disable online tracking. As a user of our website you may choose to disable cookies on your internet browser or device. If you choose to disable cookies, some of the functionality of our website may be affected. 

The Purer Insurer uses third-party analytics services, including, but not necessarily limited to, Google ‎Analytics. ‎These service providers may track details about your online activities over time and across ‎different websites. ‎We engage these service providers to help us to improve our website and services. These services may also allow us to ‎‎provide you with targeted advertisements or other content that you may be interested in based on ‎‎your online activities. To opt out of being tracked by Google Analytics across all websites you visit where Google Analytics may be used, visit ‎https://tools.google.com/dlpage/gaoptout.

If you would like to learn more ‎about targeted ads that may be based on ‎your online activities (and the choices that you may ‎exercise for certain sites and advertisers) you ‎may wish to visit the Network Advertising Initiative or ‎the Digital Advertising Alliance websites. ‎

Data protection

How does The Purer Insurer protect Social Security numbers and other personally identifiable information?

We recognize the need to prevent unauthorized access to the information we collect, including information held in an electronic format on our computer systems.  We maintain physical, electronic and procedural safeguards intended to protect the confidentiality and integrity of all non-public, personal information, including but not limited to Social Security numbers, driver’s license numbers and other personally identifiable information. Connecticut law requires any person or entity that collects Social Security numbers from ‎‎Connecticut ‎residents in the course of business to create a privacy protection policy and to ‎publish ‎or display it ‎publicly. Unlawful disclosure of ‎Social ‎Security numbers is prohibited, and access to them is limited to individuals and ‎services at The Purer Insurer ‎that need access to such information for the purpose for which it was originally ‎provided.‎

Scope and application

Does this online privacy statement apply to online forums, applications and social media accounts operated by The Purer Insurer?

Yes, in addition to the use of our website, this online privacy statement also applies to online forums, applications that we offer and social media accounts that we control. We reserve the right to remove any content that is posted to our website, our online forums, applications that we offer and social media accounts that we control that we find objectionable, offensive, illegal or inappropriate.

Is The Purer Insurer website intended for children?

No, our website is intended for our customers, prospective customers, employees, prospective employees, agents, investors and business partners and is not intended for children under the age of eighteen (18). We do not intentionally collect personal information from minors. In accordance with the Child Online Privacy Protection Act, in the event that we learn that we have ‎collected personal information from a child under age thirteen (13) without verification of parental ‎consent, we will delete that information as quickly as possible. If you believe that we might have ‎any personal information from or about a child, please contact us at info@purerinsurer.com.

How does this online privacy statement apply to non-U.S. users?

We maintain our website in the U.S. and in accordance with U.S. laws. Certain foreign jurisdictions may have more stringent privacy laws and protections. By providing us with information through our website, you consent to the transfer of that information to the U.S., our storage of that information in the U.S. and our use of that information in accordance with this online privacy statement.  

How do I consent to this online privacy statement?

No affirmative action is required to consent to the online privacy statement; by using our website or submitting content to us you provide your consent to this online privacy statement. 

More information

Who can I contact if I would like more information?

If you have questions about our online privacy statement, our customer privacy policy or any state-specific privacy notice, please write to us at our Privacy Office, N435, The Purer Insurer Insurance Group, Inc., 440 Lincoln Street, Worcester, MA 01653 or you may send an email to info@purerinsurer.com. Please provide your complete name, address and, if you are a customer, your policy number(s).  

How is this online privacy statement updated and when are changes effective?

From time to time we may update and revise this online privacy statement, in our discretion. Changes to the online privacy statement will be posted on our website. Any changes become effective upon the posting of the revised policy. The date this policy was last updated can be found below.

Rights of California residents

If you are a resident of California your personal information is further subject to our privacy policy for California residents. To the extent the provisions of this online privacy statement conflict ‎or are inconsistent with the ‎provisions set out in the CCPA privacy policy, for California residents the provisions in the CCPA privacy policy shall control.‎

Last updated: February 8, 2022